Kraft - A Global Giant
The Kraft Foods Group as it exists today is enormous, made up of several massive brands in their own right. But Kraft had a humble beginning, one based on cheese!
In 1903 company founder, James Lewis Kraft, began selling cheese to small shops in Chicago from a rented horse and cart. Six years later JL Kraft & Bros is incorporated with four of JL's brothers involved in the business.
In 1914 they take the decision to begin manufacturing their own cheese and buy their first cheese plant in Stockton, Illinois.
Kraft receive a patent for their method of producing cheese in tins in 1916 and the company begins to grow rapidly.
By 1926 the company's net sales top $36 million and they have a sales office in London.
Some 50 years after starting the business JL Kraft dies.
Kraft goes through various forms of business, merging with and becoming a subsidiary of several other companies. In 1969 their sales top $2.5 billion!
In 2001 Kraft floated on the stock exchange for the first time and, familiar to UK residents, the company buys Cadbury PLC for a massive $18.5 billion!
Having owned and sold off many food stuff companies, including confectionery, yoghurt, breakfast cereals and many more, over the years, the success of Kraft Foods remains firmly embedded in cheese still.
In the world of food manufacturer Kraft is a global giant.
Ingredients: Corn Syrup, Sugar, Modified Cornstarch, Dextrose, Water, Contains Less Than 2% of Gelatin, Tetrasodium Pyrophosphate (Whipping Aid), Natural And Artificial Flavor, Blue 1